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Social media calendar 2025: dates you need to know (FREE PDF)

Mélanie Beninati
What major event is taking place this month? When is Mother’s Day in Belgium? The skycrew has listed all these important dates for community managers in a single document for…
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Social media calendar 2025: dates you need to know (FREE PDF)

Mélanie Beninati
What major event is taking place this month? When is Mother’s Day in Belgium? The skycrew has listed all these important dates for community managers in a single document for…

What are the different advertising formats on TikTok?

Inès Abazi
TikTokTikTok Ads
TikTok offers a diverse range of ad formats, each providing unique benefits for marketers. TIKTOK IN-FEED ADS Description: TikTok In-Feed ads are advertising videos that appear in the user’s main…

Mastering the complexity of multiple platforms the challenge to overcome in 2024

Inès Abazi
“Being everywhere your audience is” is advice that is often shared. However, when your audience is scattered across multiple platforms, it can become a complex task. On average, a regular…

THE TOP 5 MOST COMMON CLICHÉS ABOUT TIKTOK

Inès Abazi
TikTok
TikTok is currently THE platform that has experienced one of the most significant increases in popularity in recent years. However, like all social media platforms, it is not immune to…

How to succeed on TikTok in 2024 as a business or brand?

Inès Abazi
TikTok
of TikTok is impossible to ignore. Since its launch in 2016, this platform has consistently asserted itself in the media landscape, even surpassing Instagram in popularity by 2023. For instance,…

The best social media news of January

BY MÉLANIE BENINATI
End of the month rhymes with… news of the month 😁 The news of the month is a summary of the best social media news that the skycrew has read…

2023 social media calendar: what are the key dates of the year?

BY ANTOINE LIMBOURG
What’s happening in January? When is Mother’s Day in Belgium? How many Friday the 13ths are there in 2023? Yes, every month, all community managers have the same reflex: to…

SEA: What is it and what are its benefits?

BY AUDRIC BEUDIN
SEA
SEA is the acronym for Search Engine Advertising. SEA is often linked to Google Ads, which is the advertising network of Google, the most used search engine in the world.…